"EXPLAINING THE ECONOMIC ACTIONS OF OUR ANCESTORS IN ENVIRONMENTAL TERMS, SINCE THE INDUSTRIAL REVOLUTION - WOULD SOUND LIKE RAGING LUNACY, TO OUR GENERATIONS TO COME". Circulariti, CIRCULAR ECONOMY PLATFORM 2021
- 1970: 60% OF ECO-SYSTEMS, GONE.
- 2000: 200% INCREASE IN CLOTHING.
- 2030: 2 'EARTHS' CONSUMED.
- 2050: 3 'EARTHS' CONSUMED.
TRILLIONS OF POUNDS of value are being wasted, in non-circular fashion:
1. Raw Materials
3. Under-utilised assets
4. Excess Inventory
"T" - YOUR FAVOURITE T-SHIRT.
2.5 YRS OF DRINKING WATER
- 7 FLIGHTS LON:NY
Fashion's systemic challenges:
Legacy Monoliths - not built for sustainability
Over-Production & Over-Consumption = few resources to scale circular models profitably.
Greenwashing liability in the face of major incoming legislation
Why are Shareholders, Stakeholders and Consumers so divergent?
CIRCULARITI. THE CIRCULAR ECONOMY PLATFORM:
INTEGRATE Existing Data and Fill the Gaps via our circular economy platform
INJECT verified data into Consumer Channels such as
E-commerce via our circular economy platform
INTERACTIVE Clothing APP: Incentivise Second Life options and Up-sell 5X more to scale circular fashion
Circulariti, The circular economy platform dynamically digitises, and scales, circular fashion.
From visual ‘Environmental Profit and Loss’ (EP&L) dashboards for Stakeholders and Shareholders to product footprint insights for consumers, the ecosystem of real time data provides unprecedented intelligence and decision making capacity (‘SEE’).
From materials to products, farm to factory and fibre to consumer, covering the entire supply chain. Tracking leading impact factors such as energy, waste, water, and working conditions - Circulariti creates 720 degree intelligence for environmental and social impact / worker data throughout the value chain.
Using 4th Industrial revolutionary technologies, including AI to Blockchain and Satellite mapping to IOT, Circulariti is the only platform supporting the entire end-to-end product lifecycle experience.
Informed by ‘SEE’, our action stack consists of modules to profitably execute the data insights: MAKE (Design tools), CREATE (Production platform), USE (Front-end consumer traceability and transparency content) and REUSE (an app incentivising enticing second life options through ’talk to your clothing’ interactions) delivering Brands and Retailers unrivalled capability, to scale and commercialise the circular economy.
With operational savings of 16-24% and revenue enhancements of 30% conversion, 20% revenue per product and 25% LTV (LifetimeValue) for organisations deploying Circulariti - resulting in potential CAGR of +4.6% (McKinsey 2020), compared to -3.8% for those that opt for ‘business as usual’.
OR REQUEST OUR CLEAN EQUITY MONACO 2021 PITCH?
Let us know your thoughts?
(Musings, pensive recollections, idiosyncratic soliloquies or simple sigilisms, also accepted especially about circular fashion, the idea of a circular economy platform or us, Circulariti)
Made in The Cotswolds. Scaled for the World.